In Taiwan, as in much of Asia, lighter skin is usually considered more attractive than darker skin, unlike in America. I'm not saying the Taiwanese are racist against black people... well, maybe just a little. Take this toothpaste for example, the best-selling toothpaste in Taiwan.

Literally 黑人 = black man.

It's always been DARLIE since I got here, but it used to be called DARKIE, before the company was bought by Colgate. According to Wikipedia: because of the contrast with very dark skin, it was a common perception that the teeth of people of African descent were exceptionally white.

Also, a friend of mine was looking for a job teaching English here in Taipei. Someone from the school called him before his interview and asked, among other things, if he was a chocolate face! Those exact words. Wow! I don't think the school cares about race that much, but they are under pressure from the parents who do.
Also, check this out: It's funny when you see foreign brands that don't do their homework when it comes to naming their products. This one isn't too bad. Got any hungry hos?